Berthold AG foundry. In , Miedinger came up with a new set of characters, which he named Neue Haas Grotesk. It was a sans serif font with a linear , simple and elegant design , and this no-frills look meant it was extremely legible.
Technically speaking, Neue Haas Grotesk had several interesting features: the negative white space surrounding the letters and the lines comprising the font were perfectly balanced, and the strokes were always horizontal or vertical, and never diagonal, creating a visual effect that was simultaneously bold and neutral.
In , Mike Parker was appointed director of the Mergenthaler Linotype Company , an American firm that sold Linotype typewriters, the first machines to automatically assemble rows of characters. Parker was given the task of expanding the font library owned by the company, and between and he managed to add almost 1,, in many cases adapting pre-existing fonts to suit the technical demands of the Linotype machines.
Stempel AG — a German firm that worked in partnership with the Lynotype Company — to redesign and develop the family of fonts. This new font was renamed Helvetica. The font instantly became an icon of Swiss design, which at the time was seen to epitomise understated elegance and functionality, and throughout the s and s it appeared on numerous advertising posters and billboards across Europe and the USA.
Towards the end of the s, Helvetica was chosen by the designers Massimo Vignelli and Bob Noorda to create the new signage for the New York Metro and the Graphic Standards Manual , one of the most famous visual identity manuals in the history of graphic design.
Each of these 30 styles hits the perfect tone as a headline punch or subdued background hum, and the condensed widths are adept at setting short texts while retaining the expected personality.
Aileron is a sans serif font which adds my own interpretation with reference to a typeface classified as Neo-Grotesque including Helvetica.
It is close to Helvetica in terms of design, but rather conceptually it is closer to Univers. San Francisco Display is a neo-grotesque sans-serif typeface made by Apple Inc. It was first released to developers on November 18, It is the first new typeface designed at Apple in nearly 20 years and has been inspired by Helvetica and DIN. Several other variants exist for internal use by Apple.
San Francisco was first introduced in watchOS only. Part of the Equitan super family, Equitan Sans and Equitan Slab are ready for branding projects and packaging design. They serve up industrial-era letterforms, refreshed for a new century. Each of the seven weights has an upright and a italic variant, with glyphs per font.
The default numeral style in all 14 fonts are proportional oldstyle figures. There were many graphic and web designers that were a fan of this font and along with this font, they also loved to use another popular font Univers that was also designed by Adrian Frutiger in the same year. This fashionable loose font lends an advanced take into account on your assignment.
It appears true on arty magazines, posters, greetings cards, or fees. Use this typeface if you wish to make a bold declaration. Helvetica is free that you can apply to your future projects. There is no need for any license, signup, or regurgitation to use this font for your personal use. But, if you like to use it for commercial purpose then you must have to buy it or contact the author for permissions.
Since the letterforms are slightly thinner and therefore more compact, I feel it works best for busy, important UI where space is of the essence and cannot be wasted. Get it at: Roboto at Google Fonts.
Arimo has quite a slightly taller letterforms than Helvetica, but is otherwise a fairly decent replacement. Get it at: Arimo at Google Fonts. Note : if you have an Adobe Fonts acount via Creative Cloud , you can also get a much more fully-featured Nimbus Sans with 4 weights, plus extended and condensed settings. Get it at: Font Squirrel. TeX Gyre Heros includes a few improvements on Helvetica, but is basically a deadringer.
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